• MTR Digital

    The online home of Mike Robinson
    B2B, SaaS Marketing & Growth Professional

A quick introduction

B2B digital marketing and growth professional with experience in high growth SaaS, FinTech and App based businesses.

Focused on lead generation, customer acquisition and retention strategies.

Let’s Connect On LinkedIn

Akkroo | SaaS

Head of Demand Generation

May 2017 to May Present

A powerful, universal and integrated lead capture solution that connects marketing, sales & CRM teams. Maximise your return on exhibiting with Akkroo.


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May 2017 to Present

The dedicated job site for SaaS professionals. Connecting the best SaaS talent with the best SaaS companies.

Curating content and writing about all things SaaS.


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Xpenditure | SaaS, FinTech

Digital Marketing Manager

February 2016 to May 2017

Acquired by Sodexo, March 2017. Reinventing Expense Management, Xpenditure automates the expense management process from receipt to accounting. Funded, internationally focused FinTech scale up. My time was spilt between the London and Belgium offices.


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HRS | SaaS, Recruitment Software

Digital Marketing Manager

May 2014 to February 2016

Venture Capital backed SaaS start up, HRS develop recruitment software designed to help recruiters source, engage and place more candidates.

Find Out More

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SSLPost | SaaS

Online Marketing Executive

January 2010 to April 2013

Specialists in ePayroll and electronic delivery solutions. A member of the marketing team my role was to help build market awareness, creating and delivering projects that worked towards the company’s growth plans.

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Don’t by shy, get in touch. You can also find me on TwitterLinkedIn and over at Saastronauts. Lets connect!